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The Impact Performance & Fitness Culture – What We Stand For

Writer: Impact PerformanceImpact Performance

At Impact Performance and Fitness, we’re not just about workouts—we’re about transformation.


When we opened our doors in 2013, our mission was clear: to help people look, train, perform, and feel like athletes. And before you say, "But I’m not an athlete!"—yes, you are.

An athlete isn’t just someone on a field or a court. If you have a body, you have the potential to move, perform, and live without limitations. Maybe your “sport” is keeping up with your kids, crushing it at work without feeling drained, or staying active and strong as you age. No matter where you are in your journey, we’re here to help you build strength, stamina, and confidence.



Our Core Values – The Heart of Impact

Every great team has a playbook. Ours is built on eight core values that guide everything we do—from coaching to community, from lifting weights to lifting each other up.


1. Kaizen – Constant Improvement

We’re always evolving—both as coaches and as individuals. Progress, not perfection, is the goal.


2. All In – Commitment & Grit

Whether you’re a coach or a member, we give 100% effort. Success happens when we show up and put in the work.


3. Authenticity – No B.S., Just Results

We don’t do gimmicks or quick fixes. Just real coaching, real relationships, and real transformation.


4. Fail Forward – Learn & Grow

Failure isn’t the end—it’s part of the process. Every challenge is an opportunity to get better.


5. We Not Me – Team Over Ego

We support each other. When one of us wins, we all win.


6. Respect – Lead by Example

We practice what we preach, take pride in our craft, and hold ourselves to a high standard.


7. Go Givers – Give Without Expectation

We believe in lifting others up and going the extra mile—without expecting anything in return.


8. Have Fun – Because Fitness Should Be Enjoyable

Hard work doesn’t mean misery. We train with intensity, but we also laugh, connect, and celebrate wins together.



Join the Movement

Impact is more than a gym—it’s a mindset. If you’re ready to commit to becoming a stronger, more resilient version of yourself, you’re in the right place.

We can’t wait to see what you accomplish.

Welcome to the Impact family!

 
 
 

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